Founded by Elizabeth Barbalich
ANTIPODES ETHOS
Antipodes® is New Zealand’s Scientific Green Beauty brand, enhancing global beauty rituals with plant-powered, results-driven skincare featuring the world’s purest ingredients.
Made in New Zealand, our clean beauty is natural, independently certified, globally awarded, and sustainably packaged in premium glass, aluminium, and FSC-approved cardboard, printed with eco-inks from vegetables.
Formulations are tested using in-vitro scientific investigations and robust clinical trials to ensure world-leading efficacy, while nutrient-rich ingredients from nature combine with innovative high-tech discoveries to unlock your healthiest-looking skin.
20% Discount Code - Available 16/03/2022 - 16/04/2022
Code: THEGREENEDIT23
T&Cs: *Excludes minis, sets, lip conditioner & already discounted items. Not valid with any other offer.
BRAND ORIGINS
Hailing from New Zealand’s Canterbury Plains, Antipodes CEO & Founder Elizabeth Barbalich studied science and business at tertiary level before spending eight years in a sales role for a US surgical corporation that pioneered technology for keyhole surgery.
Raising her children led to an interest in creating a non-toxic household. Elizabeth studied natural health and scoured the world for natural skincare that performed as well as the conventional brands she used. Finding none, she decided to make her own, and founded Antipodes in 2004.
Now sold on four continents, Antipodes’ headquarters are in Wellington.
WHAT MAKES YOU GREEN
At Antipodes, we believe in the power of nature to cultivate healthy skin – and the power of people to cultivate a healthier planet. Our green beauty ethos means using only sustainable ingredients from renewable sources, and working with suppliers who can ensure traceability from farm to face.
Our certified vegan, organic, and vegetarian formulas are 100% cruelty-free and packaged in high-quality recyclable glass, aluminium, and FSC-approved cardboard, printed with biodegradable eco-inks from vegetables. Our inside-out approach to sustainability has saved more than 10 million plastic jars from entering landfill. By the end of 2023, we hope to be 100% plastic-free.
THE ANTIPODES MAGIC
Our new release, Lime Caviar Collagen-Rich Firming Cream, is Antipodes’ most sustainable product to date. The formulation is 100% natural-origin, certified by BioGro Organic, and the brand’s first product to feature 100% plastic-free packaging, thanks to the development of a kerbside-recyclable aluminium lid. Like all our moisturisers, Lime Caviar also comes in a glass jar with an FCS-approved cardboard box.
Initially, the aluminium lid will be available exclusively at AntipodesNature.com. It’s a huge step towards reaching our sustainability goals: 100% plastic free, 100% kerbside recyclable in Australia and New Zealand, and 100% traceable ingredients.
Comments